POST-PRODUCTION

The jump from the AS Main Task to the Pop Promos was a huge changement of media and technological knowledge for me. In the AS Main Task, we used PD170 Sony Cameras which recorded footage on tape while this year we used a more advanced method of recording with X5 HD Sony Cameras which as a result were much better seeing that recordings were done on a hard drive and the footage is in HD.

Most of our Pop Video was set in front of green screen. The editing was all revolved around after effects. To make the background, we selected pictures from Google and copied them into PhotoShop. We used the still images of the moon, sky and streets as props that could be moved to fit the background.



The next step in after effects was the keying of the actors. This is done by selecting after affects from the menu and click on keylight. This is used to adjust the colour of the actors into the green screen . Then you have to click on the eye dropper to pick the screen colour (green) and click on combines matte to make the black invisible and the white colour stay.

To balance out the black and white on the actors, you have to adjust the Hue Saturation by turning it down.

Once all the colours are synced into each other, including the bacgkround, I positioned all the actors and props.
The end step is to render it in order to save the colours and positions of the images.

SET DESIGN/LIGHTING

This set design and lighting is our plan for the band. Above the band, we planned to have a circling white light which we did use in the real video, however we tried using the red glow lights at the sides. We came to the conclusion that with one circling white light we could achieve a better effect.

This was our office set which was not used in the shoot due to a shortage of time. To the left of the diagram, there are an example of drawn office booths that we could have built with screens. To the right, there is an example of a conference room. As for the lighting, we would have used very bright white light to get the feel of an office.

This was an idea for an outiside set. We would have created this set in the studio. All of the walls would have been covered in graffiti. In terms of lighting, we wanted to create a night-time effect by putting lamp posts in and yellow street lights. We decided not to use this set due to our change in set idea where we green screened all of the locations which were previously planned.

This was our idea of a tunnel location. As previously stated, instead of building a set, we green screened it.

ANCILLARY TASK PLANNING 1

A Digipak is a patented style of compact disc or DVD packaging, and is a registered trademark of AGI Media, a MeadWestvaco, Inc. resource, which acquired the original trademark holder, IMPAC Group, Inc., in 2000. MeadWestvaco licensed the name and designs to manufacturers around the world.”


Digipaks typically consist of a gatefold (book-style) paperboard or card stock outer binding, with one or more plastic trays capable of holding a CD or DVD attached to the inside. Since Digipaks were among the first alternatives to jewel cases to be used by major record companies, and because there is no other common name for Digipak-style packaging made by other companies, the term digipak or Digi-Pak is often used generically, even when the media holder is a hub or "Soft Spot“ rather than a full plastic tray.
Digipak-style packaging is often used for CD singles or special editions of CD albums and the tall DVD Digipak (DVDigipak) is used as a premium package for DVDs and DVD sets. Because such packaging is less resistant to abrasion than jewel cases, it tends to show signs of wear relatively quickly. Licensed digipak manufacturers such as domestic U.S. printer and disc replicator Oasis Disc Manufacturing recommend coating the raw printed paper with a protective UV coating, thus ensuring greater longevity.
Although less vulnerable to cracking than a jewel case, the disc tray inside the package (particularly the "teeth" of the hub which secure the disc in place) remains rather brittle and is prone to cracking if the package is crushed. Digipak-style cases grew in popularity among record labels and recording artists in the early 2000s.
Manufacturers have sought to reduce environmental impact and improve functionality by introducing recycled components into its trays; one has announced a 100% post-consumer PET tray made from recycled bottles, which also eliminates the need for the brittle "teeth". Many printers use recycled or sustainable material for the board stock.
Historically, Digipak was only available in large quantities. However, AGI has recently introduced a new product called digipak i-create for the consumer market. Digipak i-create is a web-supported concept that is aimed at the download, music, photo and creative markets.

Key Elements of a Digipak:


-images of the band or artist
-possible image relating to the given genre
-images relating to the song/songs included within the Digipak
-a DVD or CD logo
-an ‘explicit’ warning logo, when necessary
-the record company’s logo
-record company’s name
-a barcode for scanning
-artist’s name, band’s name or title
-credits and thanks
-artist and record company’s web addresses
-a list of bonus material
-song lyrics
-a booklet or poster
-offers on future purchases
-information on the artist’s back catalogue
-a bonus CD (which may include: exclusive content, b-sides or demos of songs)